Current track

Title

Artist

Current show

Jeff Harold

3:00 pm 5:00 pm

Current show

Jeff Harold

3:00 pm 5:00 pm

Background

When advertisers get their campaigns wrong

Written by on 10/01/2018

An advert by retailer H&M showing a black child wearing a racially insensitive hoodie has provoked outrage.

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As stars like The Weeknd, Lebron James and Manchester United striker Romelu Lukaku share their indignation, here’s a look at some of the worst marketing campaigns in recent history.

(c) Sky News 2018: When advertisers get their campaigns wrong